Is Twitter a Good Direct Response Ad Product?

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Twitter's mostly brand. Is that correct? Yeah. I've used it for a limited amount of money and never had a positive ROI. It seems like the targeting just doesn't work as well, Bella says. The way they invested in it over the years was just kind of like, they tried copying, pasting the Google stuff. They basically hired a bunch of Google people to run it early on before the IPO.

Jack Raines joins the NIA boys to discuss how Elon can fix Twitter & a Linkedin deep dive.

Timestamps:

(00:00:00) - Elon’s Twitter Moves
(00:12:07) - Reposting On LinkedIn vs. Quote RTs on Twitter
(00:15:22) - Bringing Vine Back
(00:22:41) - How To Make Ads On Twitter Better
(00:29:13) - Twitter's Voting System vs. Other Platforms
(00:30:36) - Twitter Blue Check & Verification
(00:39:32) - Who Is Jack Raines
(00:43:01) - Growing On LinkedIn
(00:49:11) - $300K For A Columbia MBA
(00:53:08) - LinkedIn Smart Engineering Decisions
(00:55:57) - LinkedIn Reposts
(01:04:30) - LinkedIn Strategy
(01:07:38) - Why Raines Was Deported From Norway

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