
Ranjay Gulati | Purpose and Performance: The Surprising Connection Between Deep Purpose and Financial Success
The Unmistakable Creative Podcast
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Navigating Purpose and Profit in Business
The chapter delves into the nuances of purpose within companies, highlighting the distinction between deep purpose and superficial initiatives. It emphasizes the need for businesses to integrate purpose with profit, focusing on long-term strategies and considering multiple stakeholders. The discussion critiques shallow approaches to purpose and explores how clarity of intention and a strong sense of duty can guide businesses towards sustainable success.
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