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GTM 134: When to Hire Your First Sales Reps (And How to Get It Right) with Joe DiMento

The GTMnow Podcast

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Strategic First Sales Hire

This chapter focuses on the pivotal decision of making the first sales hire in a startup, emphasizing the right timing and candidate qualifications. It discusses the importance of documenting sales processes, preparing onboarding materials, and fostering alignment within the founding team to ensure success. Additionally, the chapter highlights the benefits of hiring multiple Account Executives concurrently for diverse insights and accelerated learning.

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