4min chapter

Gain Grow Retain cover image

Building Great Marketing Starts with Great Customer Success

Gain Grow Retain

CHAPTER

The Dark Funne and Customer Content

The buyers that are out there these days are going to their peers, through communities, through social. The goal is to map out all our customers who hold influence within these communities and empower them. We're actually in a comp of members on the community team off maintaining a community health score. It's about the process. It provides value to everyone. And then they might say, we use chilly piper for this.

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