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#135: Behind the scenes of my first solo YouTube video (our most successful video yet)
Creator Science – Learn from today's top content creators
Why You Shouldn't Focus Interviews on Video Podcasts
I'm super excited about YouTube and I'm really bullish about how important it might be to the business, as you've heard me say. Most YouTube viewers don't seem to be looking for a 45 to 60 minute conversation with someone that they may or may not have heard of before. You've been really strongly incentivized to focus interviews on this show to only creators who are YouTubers because that performs much better on YouTube. The YouTube audience is more likely to recognize their name and therefore be more likely to care. This podcast historically in my entire business is not dedicated to one particular platform, one particular medium. It's cross pollinating ideas across platforms across mediums makes for a more
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