In this AI marketing podcast episode, Dan Sanchez and his brother Travis unpack the seismic shift in web browsing with the launch of ChatGPT's new browser, Atlas. They explore how AI-native browsers like Atlas, Comet (Perplexity), and Gemini (Google) are reshaping how marketers interact with web apps, manage tasks, and extract insights—right from the browser. Dan predicts the beginning of a new "AI browser war" that could transform marketing workflows forever.
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Resources Mentioned
Timestamps
  - 0:00 - Atlas AI browser launch & browser war prediction
- 1:19 - First impressions of Atlas (and rainbow spinning logos)
- 2:50 - Fear of falling behind and staying tech-savvy
- 4:51 - AI browser access changes marketing workflows
- 6:29 - Agent mode security risks and prompt injection dangers
- 8:09 - Real use cases for agents in marketing tasks
- 9:29 - Atlas access vs company data security policies
- 11:16 - Comet & Gemini: AI browser competitors
- 13:02 - UI/UX comparison between Atlas, Comet, and Gemini
- 15:01 - AI becomes an integrated co-pilot in the browser
- 19:13 - Claude's update overshadowed
- 20:22 - Sponsor: High Level automations update
- 21:18 - Everyday AI: Project management and finance form breakdowns
- 31:35 - Memory and cross-app access in Atlas
- 32:46 - Poll: Most marketers have used AI less than a year
- 36:07 - Viral Post: "Sus" post by Aiden Bai and privacy myth
- 38:29 - OpenAI as the "Patriots" of AI