Henry Royce's Unwavering Dedication to Quality

The chapter explores Henry Royce's commitment to quality in car manufacturing, showcasing his meticulous attention to detail and dedication to perfecting one model, the Silver Ghost. It discusses the contrast between Royce's approach and Ford's mass production methods, underscoring Royce's emphasis on craftsmanship and reliability. The narrative also touches on the enduring reputation of Rolls Royce as a symbol of quality and the challenges faced by Royce, including declining health and regulatory barriers.