3min chapter

Thinkers & Ideas cover image

The Future of Competitive Strategy with Mohan Subramaniam

Thinkers & Ideas

CHAPTER

The Production Consumption Ecosystem

The production consumption ecosystem framework is actually one of the key contributions of this book. It's a data generating receiving network and all of us are familiar with this in some way because we use our smartphones or Uber. The issue is for legacy firms that they are not like iOS and they are notlike Uber, they are value chain based businesses so their digital ecosystems have to be different. Now how do you make these digital ecosystems apply to these legacy firms? So I start with the value chains.

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