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It Costs $35 MILLION to Make This Crypto Game - Kieran Warwick, Illuvium, Ep. 227

The Blockcrunch Podcast

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How Did Alluvium Launch a Token First?

Alluvium first launches token, it was launched with a lot of liquidity incentives for almost a year before the game went live. Even in this market, I think liquidity providers for the ILV ETH pool are still earning like 60 to 70%. So I guess first, what was the decision behind launching a token first? And in hindsight, do you think founders that are trying to take lessons from this, should they also launch tokens first and then game second or flip it around? Look, we used it as a capital raising vehicle and it was the only way that we were able to raise $50 million.

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