The Punk Rock MBA cover image

Aaron Marshall (Intervals)

The Punk Rock MBA

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Artistry and Authenticity in Music Creation

This chapter emphasizes the importance of authenticity for solo artists in crafting and marketing their music. It highlights the balance between personal creative expression and commercial viability, while also exploring the diverse influences shaping musicians' unique sounds. Additionally, it reflects on the evolution of music expression and the impact of cultural backgrounds on an artist's journey.

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