In this episode of Owned and Operated, John Wilson sits down with Aizik Zimerman of Jay Blanton Plumbing (Chicago) to break down the remote staffing playbook that most home service operators still aren’t using.
John and Aizik start with a real-world story from a contractor event—how one company allegedly went from $0 to $6M using yard signs, and how Aizik tested it immediately (including the “don’t put them on every corner” lesson).
Then they go deep on what actually drives scale: building a remote-first, offshore-heavy team that works in the real world. Aizik shares how his business grew to 140 employees with 50+ overseas team members, and how he structures offshore hiring across accounting, install coordination, marketing, recruiting, dispatch, and fleet coordination.
They break down the “hub and spoke” model: keep your US leaders focused on thinking and decision-making, then build specialized offshore roles to handle execution—so your business moves faster without bloating payroll.
If you’re trying to expand coverage, build specialization early, or you’ve wondered whether recruiting + dispatch + ops coordination can really be offshored, this episode is the blueprint.
What You’ll Learn
- Why “if it can be done remote, it can be done from anywhere”
- The hub & spoke model: US leaders + offshore execution pods
- How Aizik offshores technician recruiting (and why it’s a massive unlock)
- Which roles are easiest vs hardest to offshore (CSR vs dispatch/install coordination)
- How to reduce “overemployment” risk with real systems (Zoom rooms, accountability layers)
- Why you should default to remote-first hiring at any size—even at $500K/year
🎙️ Hosts & Guest
Host: John Wilson
Guest: Aizik Zimerman
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John Wilson, CEO of Wilson Companies
Jack Carr, CEO of Rapid HVAC
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