50 - Brand vs. Demand | Demand Gen Live S1 x23
GTM Live
00:00
How to Scale a Company Page
There is a diminishing return of volume based on a combination of fatigue, like audience fatigue from the same message. I have run test posting three times a day, two videos and a text post, for weeks at a time, and saw no diminishing returns on that. Separating marketing into demand and brand? What this looks like in an organization and how they work together and separately?
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