8min chapter

TBPN Live cover image

DOGE Update, Jelly Jelly Coin, Apple AR, The End of Advertising, Mary Meeker

TBPN Live

CHAPTER

Apple's Augmented Reality Setbacks

This chapter explores the challenges Apple faced in developing augmented reality products, including the cancellation of their AR glasses project. It critiques the Vision Pro headset's reception and highlights the shift towards entertainment as its primary use case. Additionally, the discussion considers the competitive landscape and societal implications of augmented reality amidst mixed consumer adoption.

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