I really see how it's almost like a waterfall question. You do this, you ask this one question and all of a sudden everyone's really focused on making sure that the customers are served really well. And I think hopefully they've started the process before the beginning of the year, but if not, it's still not too late. Most people waste time because of things called bleed time. They don't allocate in block, okay? They don't batch, right? So I do all similar type activities together. Like I show up better for my team when I work out first thing in the morning. We have date nights on Thursdays. That creates the scaffolding to then put the

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