
Gwyneth Paltrow's Ski Trial | Part 1
Infamous
Gwyneth Paltrow's Goop
In 2008, Gwyneth Paltrow launches a newsletter called Goop. A branding expert told her all great internet companies have double o's in their name. The name Goop is a play on her initials, GP. So now, she's famous for being an actress, and she'sfamous for Goop. And soon, she'll also be famous for a ski accident.
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