#096 The Power of Network — Dr Patrick Malone (Northpond Ventures)
Big Picture Medicine
00:00
How to Give Value to Your Audience
There's this really interesting Gary Vee book. And I think it's called something like jab, jab, jab punch. The whole idea of the book is that when you are in his case, marketing or running a business, you should do so in a way that you're almost giving them giving them stuff. So that might be, for example, giving them three 10 sets of free content. Then on the 10th time, you might ask for something back or ask them to do something.
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