In this episode of The Kelly Roach Show, Kelly shares why the biggest growth opportunity in your business isn’t new leads, it’s your existing clients.
If you’ve been relying on cold traffic and front-end funnels to scale, you may be overlooking millions in untapped revenue.
Kelly breaks down the difference between traditional outside sales vs. inside sales, explains the rise of the Trust Building Offer, and teaches how to shift your sales strategy to create sustainable back-end revenue generation with a leaner, more profitable team.
Plus, she shares the exact structure of her upsell machine and how you can implement it to turn a $1,000 client into a $50K customer - and referral source for life.
What You'll Learn:
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Why every business needs an inside sales strategy in 2025 and beyond
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How to move clients from low-ticket offers to premium programs predictably
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How to transform your service team into an upsell engine
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Why most businesses are pouring money into the wrong side of their sales process
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How to get your hands on Kelly’s step-by-step Upsell Machine guide
🎧 Ready to increase your profit margins and lifetime customer value? Scroll below to download the free Upsell Machine Guide and start building your inside sales system today.
Timestamps:
01:44 – Inside sales vs. outside sales: What most entrepreneurs get wrong 03:04 – Why client acquisition is the most expensive part of your business 04:48 – The death of traditional sales roles and the rise of the Trust Building Offer 06:08 – How to turn your delivery team into your inside sales team 07:48 – Building your upsell machine step-by-step 08:53 – Mapping your client’s vision to a monetization journey 10:17 – Client segmentation: retainers, mid-ticket, and high-ticket offers 11:05 – Where your sales metrics should be focused right now 12:11 – Why scaling in 2025 requires fewer people—but smarter strategy 13:03 – Get the guide: Build your upsell machine with Kelly’s proven framework
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