2min chapter

The Game w/ Alex Hormozi cover image

80% of Your Customers Will Bankrupt You | Ep 478

The Game w/ Alex Hormozi

CHAPTER

How to Maximize Your Sales and Revenues Over the Long Term

Acquisition.com uses a common factor analysis to identify customers who have paid you the most and stayed the longest over time. This will increase both the quality and the quantity of the lead flow that comes into your business, according to CEO John Sutter. Growing a business comes down to either selling more customers or making them worth more - this process accomplishes both.

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