
A Playbook for Marketing-Led Growth: Amrita Mathur on Marketing Smarts [Podcast]
Marketing Smarts from MarketingProfs
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Introduction
Develop the product or service in parallel to the go-to market. If you're like a product manager, then everything's flexible and agile. Our number one objective as a company as a whole is to find product market fit. Merida Mathur: A playbook for marketing led growth from zero to 30 million in under three years.
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