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2min chapter
Influence - Book Summary
20 Minute Books
Intro
This chapter discusses Robert B. Cialdini's book 'Influence', focusing on the psychology behind persuasion tactics used by marketers and salespeople. It emphasizes the importance of understanding these techniques for both ethical persuasion and protecting oneself from manipulation in daily life.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode