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Email Marketing Strategy: Cultivating Prospects With Content

Social Media Marketing Podcast

CHAPTER

The Importance of Email Marketing

There are over 4 billion email users and we tend to ignore that as a marketing channel. 99% of them check their email first thing in the morning before checking social media or even checking the weather. With your email list, you completely own it and have full control over who sees your stuff. And then the last reason, which is probably my most favorite, is free money.

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