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Becoming an Authentic Persuader with Jason Cutter

Negotiate Anything

00:00

The Empathetic Reversing of Salespersons

Don't do things that will trigger the prospect, not trigger them to think that you're a salesperson. There's place for some of those slick closing lines. But if I can show you how to save money today, is this something you want to buy before you leave? Those kind of things say, Oh my gosh, this is a sales interaction. This means there's going to be some kind of thing. And, you know, I might set off alarm bells. If I were to call you Kwame and say, Oh, hi, hi Kwame, my name is Jason. How are you today? Oh, that's great. Do you have a few minutes?

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