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4min chapter
Using The Four Pathways Of Differentiation To Set Your Business Apart
Dan Kennedy's Magnetic Marketing Podcast
How to Be a Better Consumer Marketer
Sarah Petty is the founder of Joy of Marketing and she comes from beginning her career in the marketing department at Coca-Cola. She has operated a top regional ad agency, done a lot of direct marketing as well as brand campaigns for small and medium sized companies. Her new book coming out is worth every penny, how to throw your customers and still charge what you are worth.
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