I Can't Quit Finance

Finance, I just can't quit you, right? Exactly. So it was really seeing a gap in the market where we thought there was a tremendous opportunity to make private credit and alternative investments more approachable for the average investor. We got a lot of users at the outset. And now that we're in a higher rate environment where the actual risk of sticking on the sidelines is even higher, we're coming out to market and peaking at a really good time.