18min chapter

Newsroom Robots cover image

Ezra Eeman: Navigating the AI Frontier at the Dutch Public Broadcaster NPO

Newsroom Robots

CHAPTER

AI Implementation in Dutch Public Broadcasting

Exploring the challenges and strategies of integrating AI in the decentralized structure of NPO, the Dutch public broadcasting organization, aligning AI initiatives with the mission of providing accessible content for all citizens. Delving into the utilization of AI in news workflows for tasks like transcription, editing assistance, subtitling, translations, and storyboarding, enhancing efficiency and audience engagement. Discussing the use of generative AI for creating user-facing products, including experiments with visual enhancements, synthetic voices, and AI avatars to push the boundaries of storytelling in broadcasting.

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