7 x GAME INDUSTRY TRUTHS with CHRIS HEWISH, PRESIDENT of XSOLLA
Deconstructor of Fun
00:00
The Importance of Promotion in the Gaming Industry
The chapter highlights the significance of promotion in the gaming industry, comparing it to the fight business where successful fighters excel in both self-promotion and performance. It emphasizes the need to strike a balance between game development and promotion, as external factors greatly influence a game's success.
Transcript
Play full episode
