
Sephora & Olive Young Predictions: The Beauty Trends That Will Define 2026
Hot Smart Rich with Maggie Sellers Reum
Paid AI Advisors and Creator IP
They discuss creator-built AI advisors, IP concerns and lawsuits over chatbots mimicking creators' voices.
Is Sephora losing its crown? How is Olive Young rewriting beauty retail? And should you really be using AI to plan your menstrual cycle - including when to date?
Creators are turning their knowledge into paid AI advisors. Mel Robbins is building a protein empire. Founders are publicly sharing revenue and fundraises. And GAP hiring a Chief Entertainment Officer may redefine how brands grow in 2026…
In this episode, Maggie and Katie break down their hottest 2026 predictions - so you can spot what’s next before everyone else does.
Maggie & Katie discuss:
. Sephora vs Ulta vs Olive Young and the new beauty status symbol
. Korea’s speed-to-shelf advantage and trend-first retail
. Scheduling your business and dating life around your cycle (and using AI to do it)
. The “everything shower” and why beauty admin is a mental health reset
. Paid AI advisors, AI therapy, and the creator IP problem
. Why “human verified” will beat the blue check
. Founders disclosing revenue, salaries, and fundraises in 2026
. Why being disliked is a badge of honour (and why it works)
. Why VC is dying for consumer brands and family offices are rising
. The brands that will win by entertaining, not selling
. Celebrity “beauty brands” are over: protein is next
Breaking News About Sephora x Olive Young Partnership:
Sephora newsroom - https://newsroom.sephora.com/sephora-and-olive-young-partner-to-bring-the-best-of-korean-beauty-to-sephora-consumers/
Business of Fashion:: https://www.businessoffashion.com/articles/beauty/sephora-olive-young-partnership-2026/
Timestamps
00:00 Intro
01:38 The “Everything Shower” Reset - When Self-Care Becomes Survival
02:35 Why Balance Doesn’t Exist – Scheduling Life Around Your Cycle
04:14 Using AI to Plan Your Cycle, Work and Dating Life
05:14 Would You Pay for AI Therapy? The Tony Robbins AI Debate
07:40 AI Will Replace Therapy - Why We Disagree
09:04 Human-Verified Will Beat the Blue Checkmark
09:37 AI Copycats, Idea Theft and the Future of Originality
11:36 Is Sephora Losing Its Crown?
12:15 Olive Young’s Korean Playbook Changing Beauty Retail
13:53 Why Korean Brands Move Faster Than Sephora
15:53 Trend-First Stores – The Olive Young Advantage
16:42 Why Sephora Isn’t Adapting Fast Enough
18:08 Product-First Consumers Are Rewriting Beauty
18:45 The Coming Shake-Up in the Beauty Industry
19:16 beehiiv Ad Read
20:37 Founders Building in Public
21:37 Why Humans Crave Connection More Than Ever
22:34 Should Founders Share Revenue and Salaries?
24:48 The Hidden Cost of Radical Transparency
26:07 Being Disliked as a Badge of Honor
27:42 You Can’t Find Your Audience Without Criticism
30:48 Cozy Earth Ad Read
31:53 Why Family Offices Are Replacing VCs
36:23 Steven Bartlett’s Groq Investment – Low Effort, High Impact
37:11 Pitching VCs Is a Waste of Time IF…
38:02 Brands Must Entertain, Not Sell - GAP’s Pivot!
40:11 The Two Influencers Every Brand Should Study
41:56 Celebrity Protein Is the New Beauty Boom
43:51 Mel Robbins, Khloe Kardashian and the Protein Gold Rush
47:00 How Should We End Podcast Episodes Better?
Episode Sponsors:
beehiiv - http://www.beehiiv.com/hsr?utm_campaign=hsr-2026-Partnership&utm_medium=podcast&utm_source=hsr&utm_term=2026-01-21
Cozy Earth - http://cozyearth.com with code HSR
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