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The Rolex Effect

Antiques Roadshow Detours

00:00

The Rolex: A Symbol of Wealth

When I was a kid, Rolexes really weren't well-known. They had an alliance with Pan-American Airlines. So people flying started seeing people wearing the Rolex. Since then, Rolexes have popped up in lots of movies,. Like Titanic, American Psycho, and Apocalypse Now - which featured Marlon Brando's own personal watch.

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