8min chapter

The Big Story cover image

‘Incrementality’ Is The Buzzword That Stole Prog IO

The Big Story

CHAPTER

The Rise of AI Content Generation

Exploring the demand for AI content creation, this chapter delves into cost-efficiency, ethics, and competitive dynamics in the AI landscape. It raises concerns about plagiarism, privacy risks, and the implications of AI-generated content for marketing. The conversation also addresses the balance between automation and human involvement in content creation, particularly in journalism and marketing.

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