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6min chapter
What Marketers Must Do to Win in 2025
Leveling Up with Eric Siu
The Shift to Long-Form Marketing
This chapter analyzes the effectiveness of short versus long-form videos in marketing, emphasizing the latter's ability to drive retention and conversions. It also discusses the significance of an omnichannel marketing strategy, showcasing case studies and the role of analytics and AI in optimizing performance and ROI.
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AI-powered
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Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode