How do you get in there or build relationships with celebrities? Because I've seen it with a few fitness people that bring out their own brands. It doesn't matter about the number of followers you go, it's like the quality of them. Same with MGK. Like sent MGK some clothes in 2012 back when no one knew who we were. He was just starting, loved the clothes and then he'd be like, Oh, you and I come to mind. That all started out just from gifting the product. And if you can get on with people, if you're an approachable person, you know, fucking a dickhead. Everyone's going to like you, right

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