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3min chapter
They hide secret code in your apps
NBTV: Your Money, Your Data, Your Life
The Evolution of Data Brokers: From Demographics to Gray Data
This chapter traces the development of data brokers across four generations, starting from the basic demographic collectors of the 1960s to the rise of social media data brokers. It highlights the advent of advanced data types, such as mobile location data, and introduces the concept of gray data in the context of modern technology.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode