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Special Episode: Kara Swisher interviewed by Jessica Lessin

The Information's TITV

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The Future of Cool Media Companies

The next cool media companies do you think they'll look like that? Like with the creator. Look what everybody's doing. They're doing everything. All things do. We did podcast eight years ago, nine years ago and now it's a $60 million revenue business for Vox. And so we just started on the side. I don't do anything that doesn't make money. That's really because they book because then you have power.

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