4min chapter

Data Skeptic cover image

Advertising Attribution with Nathan Janos

Data Skeptic

CHAPTER

Is There a Future for Advertising?

CNN's John Sutter asks what he thinks advertising will be like in the future. He says it could become a knob, and you can turn it up or down to see less of it. But if you turned it all the way down, you might have to pay for that,Sutter writes. "I actually think I should get paid to read the New Yorker"

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