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11min chapter
A New Kind Of Undecided Voter
FiveThirtyEight Politics
Connecting with Voters: New Strategies
This chapter explores innovative strategies political candidates are using to engage undecided and swing voters through non-traditional media like podcasts and gaming platforms. The discussion highlights the shift from persuasion to voter mobilization, emphasizing the evolving dynamics in electoral campaigns and the unexpected competitiveness in races like the Nebraska Senate.
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