The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics cover image

511. Staying Human in the Age of AI: Insights from SXSW 2025

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

00:00

Navigating AI Bias in Branding

This chapter explores the awareness of brand leaders about biases in AI systems and the ethical implications that arise from them. It emphasizes the need for responsible AI practices, addressing the nuances of communication and the importance of authenticity in writing during the digital age. Through case studies and discussions, it showcases how to mitigate biases and enhance clarity in branding and content creation.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app