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Chris Byers on using M&A as a strategic lever for growth

Demand Efficiency

CHAPTER

How Did You Get to What Was Your First M and a Transaction?

From day one, so wat quebeccon two thousand eight and nine, we raised about a million dollars. And at the time, canna thought othis could be a really good call it venture, back to growth organization. We ran across a company that we felt like we could kind of fund in our own capital. Ultimately, this is late 20 17, we were able to kind of strike with them,. All ta sudden, we went from a a completely organic growth story around conforms and data collection to, o kall the sudden we've we've acquired a business, and it's actually helping us grow faster.

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