Scene on Radio: Capitalism cover image

S5 E4: Up to Heaven and Down to Hell

Scene on Radio: Capitalism

The Differences Between the Consumer Protection Movement and the Environmental Movement

6min Snip

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E. Bruce Harrison was the consummate public relations failure in his final years, says Melissa Oranchick. The chemical lobby wooed him to work for them, and almost immediately he found himself facing an enormous challenge,. He lost that first battle working for the Chemical Manufacturers Association. In the aftermath of Silent Spring, Harrison realizes that major companies need a strategy to deal with ecological issues.

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