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074: Scaling Without the Stress

Free Time with Jenny Blake

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The Mistake I Made With Licensing

A big part of Jenny's business model is licensing her ip to companies who want to scale these programmes internally, without me being the bottle neck. She realized that every time she get a licensing client, even though the cheqks are big, often six figures, i am goig to have to show up for so many calls and ings or customization. So this is an example of starting bespoke, learning more about what i need to create, but then ultimately productizing so that it's bundled, packaged, one click ready.

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