B2BaCEO (with Ashu Garg) cover image

How to Sell Software (Yamini Rangan, CEO of HubSpot)

B2BaCEO (with Ashu Garg)

00:00

The Transition From Sales to Marketing and Sales

SAS CEO says the company has become customer focused in a way that it had not done before. The transition happened at the same time as she was going from a strategy and operations professional to being a customer focused executive, he said. "I think that was the big pivotal moment in my career," Saffo added.

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