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James DeJulio, Tongal // Future of Hollywood & Advertising, Impact of AI on Creative Work & Who Wins The Streaming Wars?

Creator Lab - interviews with entrepreneurs and startup founders

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Advertising

"I knew that the entertainment space was full of minefields and we didn't really have any money to go and build something to it," he says. "Most advertising, we were like, I'm just being shoved down people's throat... In fact, people paid to put this in front of you." He adds: "Once the genie was out of the lamp of the audience having choice and freedom, that was over ... still outside of sports and live events is largely over"

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