The World's First Podcast with Erin & Sara Foster cover image

Life Is Better in Your Thirties (with Tinx)

The World's First Podcast with Erin & Sara Foster

CHAPTER

The Importance of Personal Branding

I think it's because right now everything that we say feels like an extension of our personal brand. So when you say, I don't like coffee to someone who likes coffee in the past, they would have gone, okay, well, I like coffee, you like matcha. Now you're attacking their personal brand because the coffee is an extension of them. And even if they only have 300 followers, that's their personal brand. When you say it, that's a personal attack on them, when really it has nothing to do with them. It's just personal preference and person by the way. Yes. This person is allowed then to look up every brand you work with, every

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