87 - Transitioning from Sales-led to Product-led Growth | Demand Gen Live S2 x12
GTM Live
00:00
Are You Changing the Button on Your Home Page?
If you are not thoughtful about how you make this transition, you are going to crush your overall demand flow. By just putting a new button on your home page that says, try for free, your demos are goig to go down a lot. And so if it doesn't become a demo, becomes someone that's actually in the product and maybe the person that's doing that is actually a c s person, not a rup. Those are all considerations they have. But the takehomb here is, i i know companies are thinking about do ness ijust want you to be really careful, because it can hurt. It can sting ool.
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