Messaging and Strategy Mistakes in the Ongoing AV Battle

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This chapter discusses the messaging and strategy mistakes made by a certain individual or group, comparing them to the famous Battle of Waterloo. It emphasizes the complexity of the ongoing battle in the autonomous vehicle sector and raises questions about the performance of Waymo and Cruz in San Francisco.

The long-simmering culture war between the high tech sector and the rest of the San Francisco Bay Area erupted around the issue of AVs in recent weeks, as the CPUC voted to expand robotaxi operations in the city. The gang gathers this week to discuss the public outcry, the CPUC hearing, the subsequent crashes and other issues, and where it all fits into the AV sector's big picture.