AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
How to Build a Restaurant Menu and Advertisements
Take currency denomination off your menu, says Ogilvy's Rory Sutherland. Use angering bias to draw people in and get a commitment from them. If you involve someone in the decision, you're way more likely to get a closure. The idea of creating a specials menu board is pretty cool, actually.