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628b the top 10 investing mistakes to avoid

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The Importance of Emotional Investing

Sometimes we do get emotionally invested in companies and it becomes part of our identity. A test that some people could put themselves through if they wouldn't be the next Warren Buffett is, do you understand the company well enough to run it? We talk about this a lot in terms of just having some basic understanding of what the business does. There's so much that can influence the future is why it's so hard to do.

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