
How Spirit Airlines Landed in Bankruptcy
The Journal.
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Spirit Airlines: A Struggle for Survival
This chapter examines the Justice Department's opposition to the JetBlue-Spirit merger and its implications for low-cost airline options. It also explores Spirit Airlines' financial decline amid competition and bankruptcy, while revealing their strategy to appeal to higher-end customers. Ultimately, it highlights the contrasting fortunes of major airlines versus the challenges faced by smaller carriers in the evolving market.
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