2min chapter

Sub Club by RevenueCat cover image

How’s Your App Really Doing? The State of Subscription Apps 2023

Sub Club by RevenueCat

CHAPTER

How Does 30 Day Trials Affect Conversion Rate?

On a 30 day free trial, the bottom court tile is 21% and the top court is 67%. 3x. More than a 3x. We're just talking 25 to 75% right? Court this difference, right? Yeah. This is the middle of the middle, the middle 50% of apps have that much range. It just tells you again, you know, kind of to your point is that it's not about the duration. It's about product quality, product marketing,. You know, so many other things. And after sitting here for an hour, plus talking about it, I'm like, yeah, I think we've just discussed a number. These numbers don't

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