312 - MUST LISTEN: Manufacturing Revenue | Flourish - In Pursuit of Eudaimonia Podcast
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How Are Buyers Buying to Day?
The effect of how buyers buy has been very consistent for the past five years. Dark social means that it doesn't get tracked by attribution softwere and doesn't create intent data. And then social is scaled word of mouth created through the internet. The old, out dated thinking that comes from like web one point o, conversion rate optimization, c o, gogoads,. just not recognizing how different things that people use in order to make buying sons. i thinkik i'm trying tocommunicate this to people because i think it's the biggest opportunity as a marketer ever. It might be readit, it could be twitterer, could be a private community, or i
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