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Emotional Currency

Hidden Brain

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The Gift Is Not Just a Gift, It's a Memoir

Gifts are a memory device to indicate an ongoing, enduring relationship. My son is marrying your daughter. I'm giving you this precious necklace that i have and my expectation is over the next 20 years, our families are going to help one another in all kinds of ways. This obligation to reciprocate can be seen across human societies and across time.

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